The Podcast is Live! – Behind the scenes

It took some time but the podcast is finally online!

PodcastsFrom now on, we will release a podcast episode every friday. We record the podcasts on mondays so that we have a full week to get everything sounding and looking as good as possible and to be ready to post it online on Friday. The episodes are usually somewhere around an hour in length and usually around a specific topic. As you can see on the right here, you can subscribe to our podcast in iTunes. We are very excited to be able to see our own faces amongst our own podcasting heroes :)


As mentioned in the podcast, we are all about rapid learning, skill acquisition and sharing what we know.For this post, I just want to give you a very simple overview of what it took to get the podcast going so that, if you are interested in starting your own show, you know what it takes and how to approach it!


Technical prep

We’ve spent some time getting all of the technical stuff up and running. We still needed to order some gear and just figure out the entire workflow on how to get a podcast online in the most effective way. We have used both free and paid course material from Podcast Answerman and Only72 which has helped out tremendously. Putting out a podcast is relatively easy as long as you have a good workflow and someone to guide you through it.

gearAs far as gear goes, we have decided to have our sound quality as pro as possible from the start. Anyone could start a podcast by just recording with the internal mic of their laptop or smartphone, or get a podcasting bundle for a reasonable price and have very reasonable quality. You do not have to get pro equipment but we firmly believe in doing it like a pro so we decided to start with pro equipment.

As for me (Kasper), I have a very professional recording studio at my disposal that is run by my brother Frank so I did not have to get any new equipment (I did invest a lot of money in that studio so I in the end, I still had some expences). Joshua, however, ordered a magic box full of awesome toys from  that you can see on the right here.

Here is a quick list: 

  • Mic: SM7b
  • Audio interface: M-audio fast-track c-400
  • Mic screen (pop filter)
  • Acoustic screen
  • Mic desktopstand and cables
  • Closed headphones

Content prep

To be completely honest, we hardly do any preparation on the topics and content. When we started out we created a shared google drive document calles “Stickman Episode Playsheet” where both of us just unloaded all of our ideas. We started by naming the episodes and then making some very quick notes to back up the idea and find adjacent material. This is a quick snapshot of that sheet:

Content prep


This is all the preparation we do, for some subjects we might have more articles or books that we read before the show but usually, we just look at the topic and roll with it. The reason we started the podcast was because we liked our way of conversing about a certain topic as friends and just seeing what stories come up. Too much preparation would kill our flow.

Our podcasting workflow

I’d like to share with you the workflow we use to get our podcast on air every week. I’ve not edited it to be in the article, this is exactly how we use it ourselves and I want to share it with you because I feel that it might be useful to anyone who is starting a podcast. We’ve put a lot of study into podcasting and this is basically a summary of that study, if you are in any way computer savvy you should be able to get very far with just this list. If you do have any questions feel free to ask! If you are doing a podcast solo, it will be a even easier than this. Because we are both recording from different location on the planet and we do not want one of us having horrible skype sound, we decided to each record our own voice through high quality equipement and then send it to Frank for pro editing. If you are doing a basic solo show that would not be necessary.

Here it goes!

1. Record joint segments

  • Connect via skype
  • Use similar recording equipment
  • Both record audio with headphones on so skype sound does not bleed in mic
  • Export audio shared folder in high quality 320 kb/s mp3 to dropbox

2. Pre record interviews

  • Preferably in person on location, both use similar field recording equipment:
  • When recorded via skype interviewer records with same equipment as joint segments
  • Export audio shared folder in high quality (48 khz) to dropbox

3. Edit show together (Frank)

  • Audio files are combined, synced and scrubbed
  • Theme tune, segment tune and outro are added
  • Add audio scrubbing, normalisation, volume boost and final mastering
  • Export audio as 128 kb/s mp3
  • Add tags and artwork to mp3 with ID3 tag editor
  • Upload mp3 to libsyn (file for download only)

4. Social media

  • Use powerpress to create podcast blog post with rss button and instant play button
  • Post episode, rss and itunes link to website, facebook and twitter

That is it!

One last note

This workflow does not show how to submit to itunes because we use this workflow every week and submitting to itunes is just a one time task. Very briefly though:

  1. Create the feed with powerpress (easy instructions are given in powerpress itself)
  2. Submit powerpress feed to Feedburner 
  3. Submit feeburner feed to itunes, check out the simple steps here 


Are you thinking about starting your own podcast? Let us know, we’d love to listen! Also feel free to ask any questions about podcasting here!

Author: Kasper vdm

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